February 23, 2024

Feminine Wipes Market Report 2024 | Industry Growth, Share, Size, Demand and Forecast by 2032

3 min read

IMARC Group’s report titled “Feminine Wipes Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2024-2032 “, The global feminine wipes market size reached US$ 1.9 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 3.2 Billion by 2032, exhibiting a growth rate (CAGR) of 6% during 2024-2032.

Feminine wipes are moist cleansing products designed for the gentle cleaning of the female genital region, aimed at reducing discomfort and promoting overall hygiene. They are typically crafted from non-woven fabrics that are infused with a solution containing mild cleansing ingredients, including moisturizers, surfactants, preservatives, and fragrances. These wipes are known for their skin-friendly and safe nature, providing moisture and soothing effects to sensitive skin while helping prevent irritation. Feminine wipes play a crucial role in maintaining the natural pH balance of the genital area, inhibiting the growth of unwanted bacteria, and fostering healthy bacterial levels. They offer protection against various infections, such as those related to bowel and urinary incontinence. These wipes are not only easy to use and convenient but also contribute to women’s comfort, freshness, and confidence throughout the day. As a result, they find extensive use during activities like workouts, menstruation, and post-intercourse care.

For an in-depth analysis, you can refer sample copy of the report: https://www.imarcgroup.com/feminine-wipes-market/requestsample

Feminine Wipes Market Trends and Drivers:

The growing awareness among females towards personal health and hygiene, especially during menstruation, is primarily driving the feminine wipes market. Additionally, the widespread adoption of aggressive promotional campaigns by leading manufacturers via social media and advertisements is further catalyzing the market growth. Besides this, the rising utilization of feminine wipes that are more durable and travel-friendly is acting as another significant growth-inducing factor. Moreover, the development of natural feminine wipes that are free from harsh chemicals and produced by using bio-degradable and plant-based ingredients, such as grapefruit, aloe vera, and camellia Sinensis extracts, is positively influencing the global market. Apart from this, the escalating demand for organic cotton wipes that are soaked with purified water to prevent irritation, reduce inflammation, provide extra care to sensitive skin, treat dryness, etc., is also propelling the market growth. Furthermore, the introduction of innovative packaging solutions, including on-the-go wipes, single-use, resealable pouches, etc., is anticipated to fuel the feminine wipes market over the forecasted period.

Report Segmentation:

The report has segmented the market into the following categories:

Type Insights: 

  • Ordinary Wipes
  • Sanitary Wipes

Age Group Insights: 

  • 19 and Below
  • 20-40
  • 41 and Above

Distribution Channel Insights: 

  • Supermarkets and Hypermarkets
  • Convenience Stores
  • Pharmacies and Drugstores
  • Online Stores
  • Others

Market Breakup by Region:

  • North America (United States, Canada)
  • Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, Others)
  • Europe (Germany, France, United Kingdom, Italy, Spain, Russia, Others)
  • Latin America (Brazil, Mexico, Others)
  • Middle East and Africa

Competitive Landscape with Key Player:

  • Albaad Massuot Yitzhak Ltd.
  • Bodywise (UK) Ltd.
  • Combe Incorporated
  • Corman Spa
  • Edgewell Personal Care Company
  • Guy & O’Neill Inc.
  • Healthy Hoohoo
  • Johnson & Johnson
  • La Fresh Group Inc.
  • Laclede Inc.
  • Medline Industries LP
  • SweetSpot Labs Inc.
  • The Procter & Gamble Company

If you need specific information that is not currently within the scope of the report, we will provide it to you as a part of the customization.

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